I run Retivo, a retention service for Stripe subscription businesses. I write about failed payments, trials and cancellations, and about what a Stripe export can and cannot show.
What does Retivo do?
Retivo starts with a Revenue Leak Report: four leaks in dollars per month, read from a restricted read-only Stripe key, for $490, delivered within 48 hours of receiving the key. If you want to test the fixes, there is a 90-day pilot measured against a holdout group.
Get the Revenue Leak Report ยท See a sample report (synthetic data)
What have I written here?
- What is involuntary churn, and how do you measure it in Stripe?
- How to recover failed payments on Stripe subscriptions
- Unconverted trials: what are they worth, and should you fix them first?
- What is a revenue leak report, and what does it show?
- Is a $490 revenue leak report worth it?
- How to create a restricted read-only Stripe key
- Is it safe to give someone a read-only Stripe key?
- Voluntary vs involuntary churn: how to tell them apart in Stripe
- How to calculate MRR from Stripe subscriptions and invoices
- How to calculate a failed-payment recovery rate
- How to read Stripe decline codes and what each failure needs
- How to build a reason-first cancel flow
- Are discount save offers worth it?
- What is a holdout group, and why use one for retention?
- How to calculate trial-to-paid conversion from Stripe data
- Are downgrades a revenue leak?
- What is MRR at risk, and how do you calculate it?
- What can a Stripe export not tell you about churn?
- DIY spreadsheet, one-time report or retention software: how to choose
- How a pay-on-uplift retention pilot works